Salesforce was developed in 1999, is based in San Francisco, California, and has quickly become the leader in cloud technology. Salesforce’s star product is a highly customizable CRM or customer relationship management system (Salesforce Review) with premier out-of-the-box features.
Formerly, companies had to spend millions of dollars and months or years of time to set up a customer relations management or CRM solution. Proprietary systems were hard to use, confusing, and often failed. Then came Salesforce, an affordable CRM software, utilizing online services. Salesforce started as a Software as a Service (SaaS) company and has grown to be the fifth-largest software company in the world.
Salesforce isn’t just a better CRM product; it is a cloud computing service. The business model of Salesforce is no more long-term contracts, but a subscription service. Salesforce resides on the cloud, so you have no need to install software, and no hardware is required. Reach out to a Salesforce consulting firm to develop your database and design your Salesforce system.
Companies under a CRM system use the software as a business tool to manage customers, partners, and prospects’ information all in one place. No more searching through multiple databases to put together a picture of your customers. Just engage your Salesforce program and all the information you need to grow your business lights up your computer screen.
As the number one CRM for customer success, Salesforce helps businesses track customer activity and market to customers. Salesforce consulting firms can show you how to use this service to increase your client base, handle sales data at one stop, and provide the highest priority for customer growth.
Salesforce is a CRM system on steroids, and a salesforce consulting firm will walk you through every step of the way in developing a cloud-based CRM for your business.
Benefits of Salesforce
Salesforce is unique for many reasons, but the three primary goals are:
- It is fast. Traditional CRM software takes more than a year to implement. Use a salesforce consulting firm and your costs and time are cut down substantially.
- Salesforce is easy to use. Spend your time putting together your database instead of trying to learn the ins and outs of your company’s CRM system.
- Salesforce is effective, easy to use, and can be customized by a Salesforce consulting firm to meet all your business needs.
One of the most significant benefits of sales is its platform – in the cloud. By being cloud-based, your team can use salesforce anywhere with access to the internet. Businesses are rapidly changing, and you need your CRM system to change, too. Salesforce is scalable to your growth.
Salesforce provides various software solutions and platforms for users and developers to find, use and develop custom software. Customers share technology and it runs on the latest release. No need to worry about the infrastructure upgrades; salesforce automatically upgrades. Utilize the expertise of a Salesforce consulting firm to answer all your questions on how to set up and manage Salesforce.