Salesforce is a CRM (Customer Relationship Manager) solution that acts as a bridge between the company and the customer by bringing them together. Salesforce is an assimilated platform that gives all the departments of the company that includes the marketing, sales, commerce, and service an individual idea and view of every customer.
Salesforce brings customers and the company together by providing personalized experiences that your customers wish by using the integrated CRM platform that improves your sales, commerce, IT, marketing services even more.
Adopting Salesforce helps to attract more and more buyers by providing them with personalized services. It also helps in getting more customers by knowing the needs, requirements, and concerns.
It is of utmost importance to deliver your customer the best shopping experience they ever had. Your customer expects a faster support system on any domain.
Building apps for consumers that help consume time and fasten the work process.
Salesforce provides various products and services that it offers to its consumers. The list is mentioned below: –
Salesforce
Salesforce is the primary service provided under the Salesforce services. Salesforce provides companies with case management and task management tools; this is a system that automatically keeps track of important events. The Salesforce customer support provides the customers with the necessary data they require like tracking their cases, social networking within the company, enables them to get into meaningful conversation, it also provides analytical tools and other services that include email alerts, customers’ contracts, Google search and much more.
Lightning Platform
Lightning Platform popularly known as Force.com is a PaaS (Platform as a Service) that helps the developers to create additional applications that can be accommodated into the main Salesforce.com application. These third-party applications are hosted on Salesforce.com’s infrastructure.
Force.com applications are made by seeking help from declarative tools, that gets support from Lightning and Apex (a proprietary Java-like programming language for Force.com) and Lightning and Visualforce. The primary function of the lightning platform is to provide service to its developers; every single update has been informed to the developer.
In 2015, a new framework for building user interfaces was introduced in beta. Lightning components are made using the open-source Aura Framework but with support for Apex as the server-side language instead of being dependent on Aura’s JavaScript. This can be considered as an alternative but is not a compulsory replacement for Visualforce pages. You can also go through it to get more knowledge on the product by visiting their official webpage.
Community Cloud
Community Cloud enables the Salesforce customers to create their online web properties for external collaboration, customer service, channel sales, and other custom portals which are firmly integrated to cloud, service cloud and app cloud, community cloud.
Work.com
Work.com, previously called Rypple, is a social performance management platform that helps managers and employees improve work performance through continuous coaching, real-time feedback, and recognition. Many companies have adopted work.com in their Human Resource departments to enhance productivity and keep a complete track record of employees’ performance. Work.com is usually marketed as a solution for sales performance, customer service, marketing, and as a service that can be employed by human resource departments.
It was founded by Daniel Debow and David Stein, who wanted to create an application or a simple tool to know the employees’ feedback at work. The company began its operation in May 2008, and the clientele included Mozilla, Facebook, LinkedIn, and the Gilt Group. In September 2011, Rypple stated that they hired Bohdan Zabawskyj as the Chief Technology Officer for the company.
In 2011, Rypple developed a more accessible and systematic management method called OKR (“Objectives and Key Results”) for Spotify. Rypple also collaborated with Facebook to create “Loops”, short for “feedback loops”, which gathers feedback from co-workers, for the constant growth, efforts, and robust performance. In December 2011, Salesforce.com announced that they would take over Rypple. The transaction got completed in the year 2012, and Rypple was renamed Work.com in the year 2012.
AppExchange
AppExchange was launched in 2005; AppExchange is an online application marketplace for the third-party application that has an unbeaten run on Force.Com. These Applications are available for free, and you can also purchase them on a yearly or monthly subscription basis. These Applications are available from range integrations with SharePoint to mobile approval management. In June 2016, it featured 2,948 applications which have driven 3+ million installs.
myTrailhead
Salesforce’s myTrailhead was Announced in 2017 and launched in 2019, Salesforce’s myTrailhead is an online training platform that can be customized taking into consideration the needs and concerns of the customers also because every customer is different. The platform also functions with Salesforce that helps in building and providing the users with training and tutorials specific and restricted to the usage of Salesforce, and it also helps the users to train and publish their training content and programs.
Blockchain platform
Blockchain is another service provided by Salesforce, it was announced on May 29, 2019, Salesforce launched a blockchain platform that enabled in building blockchain network and apps collaborating with CRM.
Salesforce.com Community
Salesforce.com community is here to provide training, support, consulting, events, best practices, and discussion boards to help you be successful and achieve growth.
There are a variety of Salesforce consulting services in Salt Lake City, UT that offer you a complete guide about how to use Salesforce quickly and effectively. They also guide you through the process and get a security review done that helps in deploying Salesforce in your company.
